Tokyo's new Toyosu Fish Market is officially open for business
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After facing two years of delays and uncertainty, the Toyosu fish market in Tokyo finally welcomed visitors at midnight on October 11.
Toyosu takes the place of the iconic Tsukiji market, a beloved tourist hotspot that closed its doors on October 6 after 83 years of operation.
The Toyosu market spans 407,000 square meters, nearly 1.8 times the size of Tsukiji, which was once home to the world’s largest fish and seafood market.
The move from Tsukiji to Toyosu was completed in just four days, a remarkable achievement considering the former market hosted over 600 seafood and vegetable vendors.
'This is a new beginning for us,' said Hiromi Amino, CEO of a prominent Toyosu market wholesaler.
'We are committed to working together to grow this market and gain the trust of our customers. Ultimately, our goal is to build the Toyosu brand to surpass Tsukiji for the next century.'
Two years of controversy and delays
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The relocation to the new Toyosu market stirred up controversy.
Originally slated to open in 2016, the market’s debut was pushed back due to multiple delays, including concerns over contaminated soil.
The land where the market was being built previously hosted a gas production plant, and it was feared that the ground had absorbed harmful chemicals from the factory.
After a cleanup effort, specialists confirmed that the site was safe for use earlier this summer.
Despite these assurances, many still opposed the move, leading to protests and even a legal battle to block the relocation.
A new identity for Tokyo
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With the move now complete, the Tokyo government envisions Toyosu becoming a key destination for tourists eager to explore Japan's rich culinary heritage.
'Today, we begin the journey of creating a new brand – Toyosu,' declared Tokyo Governor Yuriko Koike during her address to reporters and market traders at the grand opening.
'The power and influence of the Tsukiji brand was built over 83 years. Let’s start fresh and build Toyosu step by step. I am confident that your efforts will help grow Toyosu market as Tokyo's central hub.'
'The market has evolved from an open-air facility to a modern, enclosed space. We aim to position this market as the global benchmark.'
Exploring Toyosu
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For visitors to Tokyo who want to explore the new Toyosu market, the nearest subway station is Shijo-mae Station, located on the Yurikamome Line. It’s directly connected to the market, so you won’t get lost on your way there.
The station is just two stops away from Toyosu Station, which is also accessible via the Yurakucho Line. While the market is the main attraction near the station, Toyosu also boasts numerous restaurants and shopping complexes worth visiting. The Yurikamome Line also takes you to Odaiba, a popular man-made island in Tokyo Bay.
If you're planning to visit Toyosu market before dawn, consider staying in Toyosu or Odaiba for easy access.
Entry to the Toyosu market is free for all visitors, with the best time to experience its bustling atmosphere being before 8 a.m.
The renowned early morning tuna auctions kick off every day at 4:30 a.m.
Unlike Tsukiji market, Toyosu’s auctions are held separately from the general public.
Fresh and frozen tuna are sold on the ground floor, while tourists and spectators can only watch from a designated viewing area on the second floor.
At Tsukiji, visitors had to secure a reservation ticket; now, you simply show up and find a good spot to watch the action.
All dining options are now housed within the market, including around 40 food stalls – most of which have been relocated from Tsukiji.
Visitors can also visit the grassy rooftop to enjoy panoramic views of the city. Additionally, there are plans to relocate the iconic Tsukiji shrine to the new venue.
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